7+ Highly Recommended SEO Tools for Content Writing

7+ Highly Recommended SEO Tools for Content Writing

Optimize your content creation with powerful SEO tools for content writing. Learn about the must-have tools on our blog.

SEO tools for content writing have become a staple for any business looking to establish, build, and maintain a robust online presence. These tools streamline users' ability to release high-value content that converts into potential clients and visitors. Applying these tools makes it easier to build an engaging and optimized digital content strategy. 

At tiny lever, a full-service digital marketing agency, we offer clients specialized services for building SEO-optimized content. Our team focuses on delivering high-value solutions that help attract a target audience and get you ranked on SERPs. We've worked with businesses across multiple industries to rank their sites quickly, enabling them to reel in more customers or clients, resulting in a positive ROI using top-notch digital content to drive online visibility. 

With our experience, we've compiled this guide to share the top SEO tools for content writing. We've tried and tested all of these as an agency and found success in using them. We'll go through each option, their notable features, and price plans so you can decide on the best tools to use. Afterward, you'll know how to utilize them in planning your digital content strategy. 

Let's get started! 

8 Best SEO Tools for Content Writing in 2024

SEO tools for content writing offer a comprehensive suite of features and capabilities that empower businesses to create high-quality, optimized digital content. Applying their use cases to your business process helps streamline workflows and results in top-notch content that effectively attracts leads in a highly competitive digital landscape.

Let's take a look at the best all-in-one SEO tools for content writing in 2024:

Best All-in-One SEO Tools to Leverage in 2024

SEO tools for content writing streamline the ability of its users to create high-value content that 

ranks well in search engine results and drives organic traffic to their website. Here are the top three best all-in-one SEO tools to leverage in 2024:

1. Scalenut AI - Top Pick SEO Tools for Content Writing That Increase Organic Traffic

Scalenut homepage

Scalenut AI has a comprehensive list of SEO tools for content writing that users can leverage to increase their site's overall organic traffic. It offers subscribers cost-effective plans that include features and capabilities to optimize a website and strategize improving rankability on search engine results pages (SERPs), like Google and Bing. 

The platform further provides a user-friendly design and approach to content creation, streamlining the process across all its features. Startups and businesses benefit from its comprehensive approaches to content writing and AI-assisted optimization for blog, social media, and website content creation. 

Notable Features of Using Scalenut

  • Multiple Use Cases: Users from business owners, individual professionals, and agency teams benefit from the tools and features of each plan.
  • Comprehensive Content Creation Tools: Scalenut AI offers users extensive content creation tools such as keyword density researchers and AI-guided content editor capabilities. 
  • AI-Assisted SEO Content Optimization: The AI writing tools come with real-time SEO optimization scores that make it easy to track how your content will rank compared to competitors. 
  • User-Friendly Workflows: Leveraging easy-to-follow workflows, users can quickly scale their content strategies to create fast-paced website results. 

Scalenut AI Price Plans

scalenut pricing plan

Scalenut AI offers a cost-effective solution for those leveraging SEO tools for content writing. The balance of features and price make it a worthy investment that allows subscribers to scale their digital marketing efforts. Scalenut offers these price plans for consideration:

  • Essential ($19/month billed annually): Ideal for individuals and creators that require up to 100,000 AI-generated words monthly. 
  • Growth ($39/month billed annually): Best for website owners or small teams that need to grow their website's organic traffic. 
  • Pro ($74/month billed annually): Best for full-scale websites looking to stay competitive in the digital landscape and increase their website visitors significantly. 
  • Enterprise (custom pricing): Ideal for enterprise and corporate level content/marketing teams looking to continually scale lead generation via their marketing strategy. 

The comprehensive list of its features and capabilities makes it an excellent option for individuals and business owners looking to enhance their visibility through well-crafted content. As an SEO tool, Scalenut AI reviews from diverse users have garnered praise for its capability to streamline content creation and improve content creation workflows. 

2. Jasper AI - Well-Rounded SEO Tool for Growing Your Website Reach

Jasper homepage

Jasper AI provides users with well-rounded SEO tools for content writing, making it easy to grow a website's potential in highly competitive digital landscapes. The platform comes with essential capabilities such as keyword research, AI-assisted SEO optimizer for blog writing, and comprehensive website audits

Users can apply Jasper AI's capabilities to see where their website ranks compared to their competitors and get insights into how they can improve site content to outrank others. The keyword research offers a streamlined approach to building out topical clusters, which makes it easier to determine the best-ranking topics to focus on. 

Notable Features of Using Jasper AI

  • AI Copilot: Jasper’s AI Copilot feature utilizes advanced algorithms to assist content writers in generating high-quality, SEO-optimized content. It acts as a virtual writing assistant, providing suggestions for improving readability, keyword usage, and overall content quality.
  • In-Depth Website Analytics: With detailed analytics, content writers can gain valuable insights into the effectiveness of their SEO strategies and make data-driven decisions to optimize content for better search engine visibility.
  • Brand Building Functions: The brand-building functions include features such as brand voice consistency, content style guidelines, and customizable templates.
  • Team Management Features: Jasper AI's features facilitate collaboration and streamline workflow processes for content writing teams. 

Jasper AI Price Plans

Jasper pricing plan

Jasper AI offers subscribers 3 price plans based on the scale of their operations. Each plan includes a comprehensive list of capabilities that enhance overall content writing strategies and improve marketing plans at a consistent level:

  • Creator ($39/month per seat): Best for individual professionals working with clients to build out their website, social media, and digital content. 
  • Pro ($59/month per seat): Ideal for website owners and small teams looking to scale their content writing capabilities with comprehensive SEO tools for content writing. 
  • Business (Contact for Price): Best for business and corporate marketing teams looking for a collaborative platform to enhance their company marketing strategy with digital content solutions. 

Jasper AI makes it easy for teams to collaborate when creating their online content strategy. Regardless of team size or work set-up, the team management and brand-building functionalities enable fast-paced growth and planning for in-house and remote teams working across different marketing and content creation segments. 

3. SurferSEO - Rated as the Most User-friendly SEO Tool

surferSEO homepage

SurferSEO makes it easy for users to keep up with fast-paced digital marketing requirements like blog content publishing, keyword targeting, and website rank monitoring. The platform has a website analyzer that allows users to see where they rank compared to top competitors. 

From there, it's easy to plan your content strategy and improve your site's overall SEO score by incorporating recommended external links, backlinks, and keywords. In terms of content writing, SurferSEO also comes with an AI-enabled blog writer that streamlines the process of identifying high-value keywords to use in each piece. 

Notable Features of Using SurferSEO

  • Multiple Solution Types: Regardless of your use case, whether individual, agency, or enterprise team, SurferSEO has a solution tailored to user requirements. 
  • Keyword Surfer Extension: The Keyword Surfer extension integrates seamlessly with popular web browsers, providing users real-time data on search volume, keyword difficulty, and related keywords directly within their browser window.
  • AI Outline Generator: Using the AI Outline Generator, users can analyze content structure, headings, and keyword usage. This helps writers create comprehensive, SEO-friendly content that resonates with search engines and users.
  • Website Audit Capabilities: With the website audit, users can analyze page speed, mobile-friendliness, and crawlability to ensure that the website meets search engine guidelines and provides a positive user experience.

SurferSEO Price Plans

surferSEO pricing

SurferSEO offers various pricing plan options, each with a growing list of capabilities and functionalities. Users who subscribe to SEO tools for content writing should consider the amount of content they require every month to choose the ideal plan that brings in the most value for their investment:

  • Essential ($89/month): Best for small business owners and freelancers working with their clients to build a compelling content writing strategy. 
  • Scale ($129/month): Ideal for mid-sized agencies and marketing teams looking to scale their content creation capabilities.
  • Scale AI ($219/month): Best for agencies and teams looking to apply AI SEO tools to increase their capacity for content writing.
  • Enterprise (custom pricing): Ideal for large teams looking to grow their website's traffic or increase their client services for digital content marketing. 

SurferSEO enables professionals, agencies, and businesses to grow their capacity to take on more content writing tasks. This is vital to increasing their website traffic and client satisfaction or building a robust digital content strategy. 

Best Keyword Research and Competitor Analysis SEO Tools

Keyword research tools have become essential for identifying high-ranking topical clusters that website owners can use to rank on SERPs. Here are the top 3 best keyword research and competitor analysis SEO tools for content writing in 2024: 

4. Ahrefs - Top Comprehensive SEO Keyword Research Tools 

ahrefs homepage

Ahrefs is a comprehensive SEO keyword research tool that lets users increase their site traffic using high-value search terms that directly target their intended audience. This tool enables its users to access valuable website data during content research, making it easy to track and monitor their site's performance and compare it to competitors on Google search results.

Notable Features of Using Ahrefs

  • Link-Building Ideation: Ahrefs offers powerful link-building ideation tools that help users discover valuable backlink opportunities to improve their website's authority and search engine rankings. 
  • Competitor Comparisons: Applying the competitor comparison tool, users can identify areas for improvement and develop strategies to outrank them in search engine results.
  • Real-Time SERP Information: Ahrefs provides real-time SERP (Search Engine Results Page) information, allowing users to monitor search engine rankings for a particular keyword and track changes over time. 
  • In-Depth Keyword Explorer: The tool’s keyword explorer provides valuable insights into a specific keyword search volume, keyword difficulty, and click potential, helping users identify high-value keywords relevant to their target audience. 

Ahrefs Price Plans

ahrefs pricing plan

Ahrefs classified their subscriber plans based on the expected number of projects that users may require. These projects focus on how many websites a user aims to input into the SEO tool to identify top keywords and analyze their performance on the web:

  • Lite ($129/month): Ideal for identifying the keywords and topics for small business or hobby websites. 
  • Standard ($249/month): Best for freelancers and marketing consultants looking for an SEO tool to deliver top-quality content writing strategies to their clients. 
  • Advanced ($499/month): Includes a comprehensive set of SEO tools and capabilities for agency-level teams and in-house marketing teams. 
  • Enterprise (custom pricing): Suitable for agency-level teams working with several clients and larger businesses looking to grow their online presence. 

Ahrefs' SEO tools for content writing make it easy for professionals and businesses to scale their digital marketing strategies through thorough keyword research, website audits, and competitor analysis. Altogether, this tool makes it an excellent option for in-depth content creation research and strategizing. 

5. SemRush - Best for Gaining Measurable Results for Online Marketing Strategies

semrush homepage

SemRush makes it easy for users to gain measurable results for their online market strategies. Regarding SEO tools for content writing, the platform enables users to plan a comprehensive content marketing strategy that aligns with their business goals and target audience. This all-in-one platform also makes it easy to plan out content marketing, competitor research, PPC, and social media initiatives with real-time analytical tools. 

Notable Features of Using SemRush

  • Multiple Areas of Interest: Users benefit from on-page and local SEO, rank tracking, keyword research, and more. This makes it easy to focus on specific aspects of website building to create a seamless user experience for visitors. 
  • SEO Content Templates: They enable users to generate content briefs focusing on a specific target keyword, providing recommendations on the top 10 ranking sites. 
  • Agency Growth Kit: It includes white-label reports, client management tools, and team collaboration features, allowing agencies to manage multiple client projects efficiently and deliver exceptional results.
  • Advertising Research Tools: Users can conduct competitive analysis, track ad spending, and identify top-performing ad creatives to improve their advertising ROI.

SemRush Price Plans

semrush pricing plan

SemRush has pricing tiers for subscribers based on types of features and a number of projects. Each plan comes with a free trial period, allowing users to test out whether or not the tools and features fit their needs and requirements:

  • Pro ($129.95/month): Suitable plan for small teams looking to start planning out a strategic content marketing plan using SEO tools to enhance their capacity. 
  • Guru ($249.95/month): Best for agencies and mid-sized businesses that handle multiple clients or projects and require robust pro features to accomplish their goals and objectives. 
  • Business ($499.95/month): Ideal for large agencies and businesses that require a high-capacity keyword tracker with result reports that provide in-depth analysis.

SemRush streamlines the content creation process for agencies and businesses looking to identify the highest-value search results in their industry to increase site traffic. Users who apply this tool can expect to see increased Google search organic traffic while also reeling in valuable leads to work with. 

6. SE Ranking - Best Affordable Agency-Level SEO Tool Kit 

SE Ranking homepage

SE Ranking is the ideal solution for SEO tools for content writing for agency-level SEO professionals. The platform offers users unique data that they can apply towards 

their content creation and optimization efforts, making it an invaluable tool for agency-level SEO professionals. These agency-level tools and features enable users to scale their client capacity and deliver exceptional results.

Notable Features of Using SE Ranking

  • Agency-Focused Solutions: SE Ranking makes it easy to source, convert, and retain quality leads that become loyal customers regarding digital marketing services. 
  • Unique Insights for Professionals: Professionals can utilize the platform's comprehensive set of SEO tools for content writing that offers insights into their website's performance and online presence
  • White-Label Reporting: The capabilities of white-label reporting allow users to customize and brand their SEO reports with their logo and branding. 

SE Ranking Price Plans

SE Ranking pricing plan

SE Ranking makes it easy for its users to build out their service offerings. Users can choose from these plans based on their requirements and team size: 

  • Essential ($55/month): Ideal for individual SEO professionals looking to enhance their ability to deliver top-quality digital marketing solutions or apply the platform to their website management needs. 
  • Pro ($109/month): Best for small teams and agencies looking for a comprehensive SEO tool when providing their services or gaining organic traffic to their service site.
  • Business ($239/month): Ideal for large business marketing teams and enterprises working with a high volume of clients while managing their digital content strategy. 

Top SEO Tools for Social Media Content Creation

SEO tools for social media content creation extend the ability of website owners and agency-level professionals to expand their reach when engaging with their target audience. A viable marketing strategy currently involves utilizing platforms like Facebook, Instagram, Twitter, and LinkedIn to increase SERP rankings and reel more conversions. 

Here are the top SEO tool picks for social media content creation:

7. MailChimp - Best for Strategic Email Marketing Campaigns

mailchimp homepage

MailChimp is a powerful email marketing platform that offers robust tools for creating and managing email campaigns. While it's not primarily an SEO tool, MailChimp is still a valuable tool for social media content creation. It integrates with various social media platforms and helps businesses engage with their audience through email marketing.

Notable Features of Using MailChimp

  • Email Campaign Creation and Management: Content marketers benefit from its intuitive tools for creating and managing email campaigns. This allows users to design visually appealing emails, customize templates, and schedule campaigns for optimal engagement.
  • Automation and Workflow Automation: MailChimp offers automation features that enable users to set up automated email workflows based on triggers such as subscriber sign-ups, purchases, or website activity.
  • Integration with Social Media Platforms: Users can add social media buttons to their emails and track social media engagement metrics directly within MailChimp.

MailChimp Price Plans

mailchimp pricing plan

MailChimp offers users a free plan to try out to see if the platform best suits their business requirements. Aside from that, the users can choose from 3 affordable premium plan options:

  • Free: A great option for anyone looking to explore MailChimp's capabilities as an SEO tool for email marketing. 
  • Essentials ($6.50/month for the first 12 months): Able to generate more leads through a strategically planned email marketing campaign. 
  • Standard: ($10/month for the first 12 months): Caters to personalized and automated features when crafting an email marketing strategy. 
  • Premium ($175/month for the first 12 months): Offers comprehensive email marketing tools to reel in and convert more leads to their business. 

MailChimp is a great email marketing campaign tool that makes it easy for businesses to reach their ideal clients and convert them to their offerings. Applying the tool's advanced features, users can streamline their campaigns and create a workflow that saves resources and time. 

8. BuzzSumo - Best Content Researcher for Increased Social Media Engagement

buzzsumo homepage

BuzzSumo enhances its users' ability to conduct social media content research and outreach. As an SEO tool, it provides a comprehensive set of capabilities that revolve around 

enhancing social media engagement and content research. Applying this tool, marketers can effectively build a social media engagement plan that resonates with their target audience and gains more digital visibility. 

Notable Features of Using BuzzSumo

  • Content Discovery and Research: BuzzSumo allows users to discover trending topics and popular content across various social media platforms and the web. 
  • Influencer Identification and Outreach: Users can find influential individuals and thought leaders to collaborate with and amplify their brand's reach through influencer marketing and outreach campaigns.
  • Content Alerts and Monitoring: BuzzSumo offers content alerts and monitoring features that allow users to track mentions of specific keywords, topics, or competitors across social media platforms and the web. 

BuzzSumo Price Plans

buzzsumo pricing plans

BuzzSumo makes it easy for potential subscribers to explore all their plans with a 30-day free trial period. After the trial, you can decide which plan best fits your needs:

  • Content Creation ($199/month): Ideal for marketing agencies looking to enhance their content creation capabilities. 
  • PR & Comms ($299/month): Best for agencies that want to monitor their social media outreach and keep track of trends. 
  • Suite ($499/month): Best for marketing teams and entire agencies looking to scale their potential when it comes to leveraging social media. 
  • Enterprise ($999/month): Ideal for enterprise level teams looking for robust features and capabilities when handling social media engagements. 

BuzzSumo is a great SEO tool for social media to explore for agencies and businesses looking to leverage social media as a source of lead generation. Its comprehensive set of features enables users to drive organic growth on popular platforms and enhance their lead generation. 

How to Choose The Best SEO Tools for Content Writing

Choosing the best SEO tools for content writing requires subscribers to closely examine their goals and objectives and align them with what each tool offers. Today, there are a handful of options to select from, and the best course of action is to explore the possibility of using more than one type of tool. Here is a quick guide to choosing the right tools:

Step 1: Assess Your SEO Content Writing Needs

SEO content writing covers various types, from content creation to email marketing. Taking the time to assess what you'll require an SEO tool for most goes a long way in ensuring you get the best value for your investment. 

Professionals and marketing consultants benefit from choosing one tool that encompasses their needs in one place. This allows them to create optimized strategies and written content to meet client requirements. Alternatively, mid-sized agencies, business marketing teams, and website owners should consider combining different SEO tools for content writing to get the best results. 

For content writing, choosing Scalenut AI or other AI generative blog writers makes it easy to create website content efficiently. Combining that with the right keyword research tool like Ahrefs optimizes your ability to reach the desired results at a faster scale. 

Step 2: Explore SEO Tools for Content Writing

Based on the assessed needs you've outlined, you can explore the various SEO tools for content writing to invest in. Take the time to explore the features and capabilities of each option and leverage any free trials, if available. Doing so gives you greater freedom to deliberate which tools fit your needs best. 

Step 3: Build Out Your SEO Content Writing Essentials 

As mentioned in the first step, investing in more than one SEO tool is sometimes the best course of action. Each type of tool covers a different aspect of digital marketing, so if your chosen tool lacks a feature or capability, supplementing that with another covers all your bases. In doing so, you can create robust digital content writing strategies that place you ahead of the competition. 

Step 4: Start Using Your SEO Tools for Content Writing and Strategizing 

Once you've finalized which tools to invest in, you can apply their features to your content writing strategy. Start by identifying high-ranking keywords, evaluating site performance, and looking into competitor activity. Afterward, you can start formulating how you'll keyword ideas to generate content ideas. Using keyword research and content generation tools is a surefire way to get great content that attracts leads. 

Step 5: Monitor and Evaluate Effectivity of Your Chosen Tools

The best content writing tools yield better results when measuring and evaluating their effectiveness. Keep in mind that different tools enable different outcomes, and a great way to ensure you get the results you're after is to utilize a combination of tools that cater to various aspects of content writing and SEO. As you do so, keep in mind your benchmarks and initial goals and objectives so you can accurately measure the final outcome based on that. 

Key Takeaway

SEO tools for content writing tremendously benefit individual professionals, agencies, and business marketing teams by streamlining their ability to create top-notch content. Carefully executed, these tools enable users to plan a strategic workflow that optimizes content creation processes, enhances content quality, and improves search engine visibility. 

Leveraging each SEO tool for content writing capabilities allows users of all types to plan a strategic workflow for a streamlined content creation process. From there, the potential for greater audience engagement and outreach multiplies, leading to more avenues for ROI. 

Need help enhancing your digital marketing strategy with the right agency team? Reach out to our digital marketers via david@tinylevermarketing.com for personalized assistance. We'll probably help you with streamlining your strategic digital marketing process and collaborate with you on what your site needs to start ranking on SERPs.